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What is the National Living Wage in the UK in 2024?
What is the National Living Wage in the UK in 2024?

Learn about the current National Living Wage rates set by the UK government and how these affect the jobs you create on the Coople platform.

Written by Julie Freeman
Updated over a week ago

The National Minimum Wage regulations set the lowest rates all UK workers must be paid as a minimum and this includes the National Living Wage. Following government announcements, the National Living Wage increased on 1 April 2024.

Important: At Coople, we don’t differentiate minimum wages based on a worker’s age. This means that all Cooplers must be paid at least the National Living Wage, regardless of age.

The National Living Wage (NLW) rose from £10.42 to £11.44 on 1 April 2024, which amounts to an increase of £1.02 or 9.8%.

The table below shows the previous and current National Living Wage rate effective from 1 April 2024:

Previous rate:
April 2023 - April 2024

Current rate:
from April 2024

Increase in %

National Living Wage




What needs to be considered when creating a job on the Coople platform?

The applicable National Living Wage rates must be strictly adhered to. That is why hourly wages below the new NLW rate cannot be selected when creating a job with shifts on or after 1 April 2024. The new National Living Wage rates are automatically applied.

What is the difference between the National Living Wage (minimum) and recommended wages?

It’s no secret that the hourly wage is a significant part of what makes a job competitive. If you are not receiving many applications, it might be because your offered hourly wages are lower compared to similar jobs in the marketplace. A small adjustment can make a big difference.

When adding your hourly wages in the job creator on the platform, you’ll see a minimum and a recommended rate as guidance – the recommended wages help give you an idea of the standard rate for the type of Coopler you want to employ. How much you want to pay is, however, entirely up to you (provided it’s above the National Living Wage).

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